I just stumbled across this article Spotify, YouTube and What 1 Million Plays Means! and it is pretty scary stuff. Now, I know the all the arguments, but it is shocking reading  #musicbiz #musicbusiness. I would like to hear your thoughts in the comments below, particularly if you think there are way now to monetise content. I appreciate that $0.000001 with an audience is better than $0 and no audience, I do get that, but it is us as the producers of content (be it music or other digital content such as photography, film, books etc) who are being shafted when you look at the compensation that the hi-tech companies are making in profit from exploiting content. It is a balance which currently I feel is skewed in favour of the tech companies, yes they are the 'facilitators' enabling us content producers to get our content in front of millions (billions) of potential clients, but the reality is different somewhat. No content, no compensation for them without stealing (i.e. the old Napster style model), artists deserved to be paid fairly for the output (you could argue that there is another skew to the top 10 artists who earn millions and again this is something that you could argue).Love to hear your thoughts.PeaceNeil