Neil Spencer Bruce

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No Logic X at NAMM 2013

Well it isn't surprising really. Apple gave up having a presence at Namm a while back, but I guess some of us hoped that given the insane amount of time since anyone has heard anything about Logic and the possibility of Logic 10 or Logic X, that perhaps this year might be the exception. But no, the silence continues. Interestingly it seems that Apple are also having a bit of a blip at the moment, according to the BBC News website, their shares falling 12%. I found this quote from the article particularly interesting,

Shares in the firm have fallen by a third since September over concerns the company may be losing its edge over increasingly confident competitors.

as I guess this also applies to the DAW world and the Film post production world too. Adobe seem to be coming on leaps and bounds with Premiere and associated products, especially After Effects which is a much more mature application than Apple Motion. Likewise, with the releases of Cubase 7, Digital Performer 8, Presonus Studio 2, they do seems to very marketing themselves as very confident products for the first time in a while (imho).Time will tell, but the doubts are very much ingrained in the psyche now. Sorry Apple!PeaceNeil